A delegation of 20 Nordic music companies introduced itself to the Los Angeles music and entertainment industry on the Nordic Music Trade Mission, May 7–10, 2017.
The Nordic Music Trade Mission successfully connected key Nordic music industry players to the Los Angeles music industry. The three-day program focused on the business of sync and licensing, publishing and digital music services. The delegation visited companies such as Apple Music & Beats 1, ASCAP, Spotify, Paradigm Agency Group and Warner/Chappell Music. In addition, the program included effective networking events and concluded to a reception at the residence of the Finnish Consul General. The participating Nordic companies were repertoire owners of Nordic music, management companies, music publishers and labels. The delegation included both major and independent music companies such as Warner Music, BMG Scandinavia, Live Nation, Elements Music, Playground Music, Epic North, Ten Music and Oslo Records.
Find a list of all Nordic delegates here.
The Nordic Music Trade Mission is a project led by the pan-Nordic network of Nordic music export offices NOMEX. The program was put together by the local coordinator Maria Gonzales (YARD Noise).
Trade mission in numbers:
- 20 Finnish, Norwegian and Swedish music companies took part
- 40 local music industry contacts introduced to the Nordic delegation within the program
- 93 local music industry contacts attended the networking events within the trade mission
Comments by the attendees:
“Nordic Trade Mission gives you knowledge beyond what you knew you needed about the US market. It is a platform to transfer experience both between national borders and fantastic great professionals in the music industry.” – Mia Hallesby (GILT), Norway
“The best thing in the trade mission is in the power of the Nordics together. When countries are represented together it is possible to get into high level meetings, which an individual Nordic company or even the representatives of one country’s companies could not achieve.” – Eero Tolppanen, (Elements Music), Finland
"Nordic Trade Mission was very well organized, and the programme included visits to the best music and media companies in the US. The trade mission also gave an opportunity to learn a lot about the different sectors of the US music industry, in a very short time.” – Miika Särmäkari (Rutilus Music), Finland
“It was a really successful trade mission from my end and opened up for new business opportunities and new great friendships, both with my Nordic colleagues and with people in the US." – Patrik Larsson, A&R (Playground Music), Sweden